A word from the owner of Agape’ Events:
Each year dozens of talented, energetic and awe struck women (and a few men) venture into the Event Planning arena. Most of whom have enjoyed countless events, from the bleachers so to speak; while only a handful ever really venture onto the field and play the game (excuse the sports analogy). Nevertheless, we have been blessed to have two incredible talents join our team in the past six months; both desiring to be a Wedding and Event Planner, however they too fell prey to the illusion that this “job” is fun, fun, fun, fun, fun. Don’t get me wrong – it IS fun, rewarding and fulfilling, but it is also a lot of very hard work; physically, mentally and emotionally.
Today’s post is written by my brilliant, talented and no longer doe-eyed assistant Amber. Like Deborah, her eyes are now wide open to the disguised truth of the industry and she offers some insightful observations to what she has learned and loved so far. Enjoy! Renae
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Not all events we do are weddings. In fact, in the time I have been working at
Agape’ Events, we have done more corporate and non-profit events than
weddings. Whether it is decor,coordination, or just being a committee member….we’ve done it all and we do it often.
There are obvious differences between a wedding and a corporate fundraiser. At
least I’ve never been at a benefit where there was someone in a bridal gown,
but then again—nothing shocks me anymore. However, all events are made up of the same formula, they have a lot of details, take a lot of time, and are a lot of work…and once again, Agape’Events’ expertise is summoned {enter the team full force with capes andunderwear outside our pantyhose}.
Who could blame the group of business men from BOMA for needing a little assistance when it came to planning a major golf tournament fundraiser? They have
businesses to run, families to take care of and well, lives. But not us!
Sure we lack lives, but we don’t lack the expertise and specialization
to coordinate an awesome golf tournament. So cards were exchanged, contracts were signed and life moved on as usual…well, for them. We of course got right to work calling business connections for sponsorships and securing donations. After weeks of committee meetings and a lot of telephone/email exchanges, my office had turned into a smaller version of an organized hoarder’s dream. BBQ grill, golf and In-and-Out Burger paraphernalia, meat rubs, assorted beer and wines, and gift certificates piled in front of the only (not so) empty spot in the office.
The day of the event, the weather was agreeable, decor was pristine, and the course was set for a golf tournament. Then the 20 minute storm
came and slapped me in the face. Golfers flooded the banquet room.
Players hovered over the registration mumbling their name for check-in,
asking questions about their hole assignments and the rules, and noting small
details such as a misspelling of a name or that a team member had changed. Volunteers and sponsors were coming in at various directions asking questions and stating concerns and then, it all was done. The golfers went out to tee off. The room was empty again. We set up the raffle items, dressed the tables, and finished up any last minute details. All was quiet and then the storm came back. The players and a few extra dinner guests filled the room again. Drinks, food and raffle tickets were plentiful and the auctionbegan. In a nutshell, because I have indeed been in one, that was the event.
So yes, we do more than weddings, but aren’t we doing the same thing, just for a different event over and over again? I started this post prepared to
share my experience and list all the ways weddings and corporate events are different…but really, events are all the same.
All right, all right the brides in the front row can sit down.
I know YOUR day is unique and special but when it comes to an event they all have
the same elements:
- THE LEAD
The Bride and the head of committee are all the same. They are the
client, the face of the event, the one to please and the one to take the
pressure off of. This is usually the person that has tried to plan an event themselves then threw their hands up in the air and decided to hire a professional.
- THE SUPPORTING CHARACTERS
Parents of the Bride and Groom and the Bridal Party are like the committee members. They are consulted in most of the big decisions and are also ones to please.
They usually recognize the need for a professional planner and have
valuable input, however their main goal is usually to make sure the ‘the lead’
is kept satisfied.
- THE AUDIENCE
The guest count is a HUGE factor for an event. Who is invited? Who RSVP’d? How many place settings? Will they be comfortable? Will they get the ‘WOW factor’? Every event needs a draw, something to attract people to come, stay and enjoy themselves. These people are also contributors to the event, especially in fundraisers. How much money can we raise? Is the ticket price reasonable? How long do we want them to stay? How many favour bags do we
need? It is all about who and how many are coming.
- THE PROPS
Toasting glasses, flower girl baskets, serving knifes, unity accessories, guest books| raffle items, cash box, sign-in sheets, raffle tickets, banners etc. All events have copious amounts of STUFF that all play vital roles. And who keeps track of them? We do.
- RISING ACTION
Decorating, last minute details and anticipation. This is right
before the event starts and usually is over quickly.
- THE HEADLINER
Whether it is getting the bride down the aisle or the golfers out on the course…once it’s over, the event tends to flow on. Headliners or peaks of the event seem to fluctuate from being a quick but steady storm to a dead silence.
- THE FINAL BOW
It is done; people have eaten, drank and been merry. They have left and
who is still left standing is the event team. It’s time to tear down, clean the mess and pack it all up. We’re tired, sweaty and our brains are fried, the light at the end of the tunnel is more like a faint tinkle in the distance. We did it, and it is time to
go home.
You see?
The same elements just different people, different goals and different
venues, but the same outcome, it’s like the movie ‘Groundhog Day’ but someone
is either getting married or putting on a fundraiser. We go through the motions because that is what we do although every event, because we know what we are doing, what works. We know what to anticipate and the variety of problems that may arise.
We’ve done it all…except the big white bridal gown at a corporate fundraiser, I am still waiting on that one.
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